CRM Manager en Barcelona, España is listed on Jobeax. Browse 80,000+ vacancies available.
About the role
The CRM Manager position in the Retail fashion sector offers a key opportunity to manage and optimize digital strategies focused on customer relations. This role is based in Barcelona, within the Digital department.
CRM specialist
Retail / luxury sector projects
What you'll do
Define and execute the CRM strategy to improve customer loyalty and retention.
Analyze customer data to identify patterns and opportunities for improvement in the user experience.
Manage digital campaigns aimed at customer personalization and segmentation.
Coordinate with marketing and sales teams to ensure alignment of objectives.
Supervise the performance of CRM tools and propose improvements.
Implement marketing automation strategies to optimize processes.
Prepare periodic reports on the impact of CRM actions on business results.
Ensure compliance with data privacy regulations.
What you'll get
Permanent contract in a consolidated Retail company.
Competitive salary between €27,000 and €33,000 gross per year.
Opportunity for professional development in the Digital department.
Collaborative and innovation-oriented work environment.
Central location in Barcelona with easy access.
About the company & team
Our client is a mid-sized Retail fashion company, recognized for its focus on innovation and offering quality experiences to its consumers.
Who are we looking for (M/F/D)?
The selected candidate must meet the following requirements:
Degree in Marketing, Business Administration or similar.
Advanced knowledge of CRM tools and digital strategies (SPLIO experience valued).
Ability to analyze data and make decisions based on insights.
Previous experience in the Retail sector or in managing digital customers.
Capacity to manage projects and coordinate multidisciplinary teams.
Proficiency in marketing automation and analysis tools.
Focus on results and continuous process improvement.
About the role
El puesto de CRM Manager en el sector Retail moda ofrece una oportunidad clave para gestionar y optimizar estrategias digitales centradas en la relación con el cliente. Este rol se desarrolla en Barcelona, dentro del departamento de Digital.
CRM specialist
Proyectos sector retail / lujo
What you'll do
Definir y ejecutar la estrategia CRM para mejorar la fidelización y retención de clientes.
Analizar datos de clientes para identificar patrones y oportunidades de mejora en la experiencia del usuario.
Gestionar campañas digitales orientadas a la personalización y segmentación del cliente.
Coordinar con los equipos de marketing y ventas para garantizar la alineación de objetivos.
Supervisar el rendimiento de las herramientas de CRM y proponer mejoras.
Implementar estrategias de automatización de marketing para optimizar procesos.
Realizar reportes periódicos sobre el impacto de las acciones CRM en los resultados del negocio.
Garantizar el cumplimiento de normativas relacionadas con la privacidad de datos.
What you'll get
Contrato indefinido en una empresa consolidada en el sector Retail.
Salario competitivo entre 27.000 € y 33.000 € brutos anuales.
Oportunidad de desarrollo profesional en el departamento Digital.
Ambiente de trabajo colaborativo y orientado a la innovación.
Ubicación céntrica en Barcelona con fácil acceso.
About the company & team
Nuestro cliente es una empresa del sector Retail moda de tamaño mediano, reconocida por su enfoque en la innovación y en ofrecer experiencias de calidad a sus consumidores.
¿A quién buscamos (H/M/D)?
El/la candidato/a seleccionado deberá cumplir los siguientes requisitos:
Formación en Marketing, Administración de Empresas o similar.
Conocimientos avanzados en herramientas de CRM y estrategias digitales (Valorable SPLIO).
Habilidad para analizar datos y tomar decisiones basadas en insights.
Experiencia previa en el sector Retail o en el manejo de clientes digitales.
Capacidad para gestionar proyectos y coordinar equipos multidisciplinares.
Dominio de herramientas de automatización y análisis de marketing.
Enfoque en resultados y en la mejora continua de procesos.
You'll most likely need Spanish to apply.This job was automatically translated to English, .
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