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Content Marketing Tech Movistar Plus (Temporary) en… - Jobeax

Content Marketing Tech Movistar Plus (Temporary) en España is listed on Jobeax. Browse 80,000+ vacancies available.

About the job

You'll most likely need Spanish to apply.This job was automatically translated to English, .

We are looking for a Content Marketing professional with experience in the audiovisual and digital sector, capable of developing and executing positioning, promotion, and communication strategies for content on a video platform.

The person will join the fiction and entertainment Content Marketing team and will play a key role in defining the marketing strategy for titles, from receiving and analyzing content to its launch, promotion, and monitoring across different channels and media.

What you'll do

Preparation of positioning and marketing briefs for titles, defining the approach, value proposition, audiences, key messages, and communication opportunities for each piece of content.
Development of marketing and communication plans for launches and content campaigns, adapted to different audiences and channels.
Management and coordination of marketing and communication materials: trailers, teasers, graphic pieces, photographs, key arts, clips, social media content, and other promotional assets.
Coordination with production companies, distributors, agencies, and other partners for requesting, receiving, adapting, and validating materials.
Relationship and coordination with talent and production teams, identifying opportunities for collaboration and activation in campaigns.
Coordination of the different internal teams involved in the promotion and launch of content, ensuring that materials and messages are aligned with the strategy.
Identification of opportunities for promoting and amplifying content across different channels and formats.
Participation in creating multi-platform video marketing strategies, adapting content and messages to different platforms, devices, and touchpoints.
Development of communication proposals that integrate different formats and channels, with special attention to the possibilities of transmedia content.
Monitoring of campaigns and launches, analyzing results and extracting learnings to optimize future actions.

Required profile

Previous experience in content marketing, audiovisual marketing, entertainment, video platforms, television, or content distribution is desirable.
Demonstrable experience in creating title positioning briefs and marketing strategies is desirable.
Desirable experience managing audiovisual and promotional materials and coordinating their production, adaptation, and distribution.
Experience working with production companies, distributors, agencies, and talent is desirable, with the ability to manage external stakeholders and multiple projects simultaneously.
Knowledge and experience in developing marketing and communication plans is desirable.
Familiarity with video marketing strategies and content distribution across multiple media and channels is desirable.
Knowledge of the transmedia content ecosystem and the ability to identify how to extend a story, brand, or content to different formats and media is desirable.
Ability to combine a strategic and creative vision with a strong focus on execution and project management.
Excellent organizational, coordination, and communication skills, especially in environments with multiple stakeholders and simultaneous deadlines.
Interest in and knowledge of the audiovisual and entertainment ecosystem, as well as digital content consumption trends.

Buscamos un/a profesional de Marketing de Contenidos con experiencia en el sector audiovisual y digital, capaz de desarrollar y ejecutar estrategias de posicionamiento, promoción y comunicación de contenidos en una plataforma de vídeo.

La persona se integrará en el equipo de Marketing de Contenidos de ficción y entretenimiento y tendrá un papel clave en la definición de la estrategia de marketing de los títulos, desde la recepción y análisis de los contenidos hasta su lanzamiento, promoción y seguimiento en los diferentes canales y soportes.

What you'll do

Elaboración de briefings de posicionamiento y marketing de títulos, definiendo el enfoque, propuesta de valor, públicos, mensajes clave y oportunidades de comunicación de cada contenido.
Desarrollo de planes de marketing y comunicación para lanzamientos y campañas de contenidos, adaptados a los diferentes públicos y canales.
Gestión y coordinación de materiales de marketing y comunicación: trailers, teasers, piezas gráficas, fotografías, key arts, clips, contenidos para redes sociales y otros assets promocionales.
Coordinación con productoras, distribuidoras, agencias y otros partners para la solicitud, recepción, adaptación y validación de materiales.
Relación y coordinación con talento y equipos de producción, identificando oportunidades de colaboración y activación en campañas.
Coordinación de los diferentes equipos internos implicados en la promoción y lanzamiento de contenidos, asegurando que los materiales y mensajes estén alineados con la estrategia.
Identificación de oportunidades de promoción y amplificación de contenidos en distintos canales y formatos.
Participación en la creación de estrategias de videomarketing multisoporte, adaptando los contenidos y mensajes a diferentes plataformas, dispositivos y puntos de contacto.
Desarrollo de propuestas de comunicación que integren diferentes formatos y canales, con especial atención a las posibilidades del contenido transmedia.
Seguimiento de campañas y lanzamientos, analizando resultados y extrayendo aprendizajes para optimizar futuras acciones.

Perfil requerido

Deseable experiencia previa en marketing de contenidos, marketing audiovisual, entretenimiento, plataformas de vídeo, televisión o distribución de contenidos.
Deseable experiencia demostrable en la elaboración de briefings de posicionamiento de títulos y estrategias de marketing.
Deseable experiencia gestionando materiales audiovisuales y promocionales y coordinando su producción, adaptación y distribución.
Deseable experiencia trabajando con productoras, distribuidoras, agencias y talento, con capacidad para gestionar interlocutores externos y múltiples proyectos simultáneamente.
Deseable conocimiento y experiencia en la elaboración de planes de marketing y comunicación.
Deseable familiaridad con estrategias de videomarketing y distribución de contenidos en múltiples soportes y canales.
Deseable conocimiento del ecosistema de contenido transmedia y capacidad para identificar cómo extender una historia, marca o contenido a diferentes formatos y soportes.
Capacidad para combinar una visión estratégica y creativa con una fuerte orientación a la ejecución y la gestión de proyectos.
Excelente capacidad de organización, coordinación y comunicación, especialmente en entornos con múltiples stakeholders y plazos simultáneos.
Interés y conocimiento del ecosistema audiovisual y de entretenimiento, así como de las tendencias de consumo de contenidos digitales.

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