Descripción de la vacante
Have the right to work in Spain
Spain
Chief Marketing Officer en España is listed on Jobeax. Browse 80,000+ vacancies available.
You'll most likely need Spanish to apply.This job was automatically translated to English, .
From Catenon, we are looking for a Chief Marketing Officer for a multinational company in the fashion retail sector (luxury), with a very clear strategic evolution in recent years in positioning, visual identity, and business line.
The position will play a key role in defining and executing the global marketing strategy, leading the Branding & Marketing area and supporting the company in its consolidation and growth, strengthening its positioning in the segment in which it operates.
This is a strategic opportunity within a global structure, reporting directly to Commercial Management and with active participation in decisions on growth, expansion, and brand evolution.
We are looking for a highly dynamic profile, with a strong sensitivity to fashion, a contemporary vision of marketing, solid digital expertise, and the ability to lead large teams and budgets, ensuring brand coherence and excellence at every customer touchpoint.
- Design and implement the global marketing strategy aligned with brand and growth objectives.
- Analyze market trends, consumer behavior, and the competitive environment.
- Define the annual marketing plan, strategic calendar, budget, and KPIs.
- Oversee brand positioning, identity, and narrative across all channels.
- Ensure brand coherence globally.
- Lead the digital marketing area (SEO/SEM, social media, content, CRM, automation).
- Design customer acquisition, conversion, and loyalty strategies.
- Implement a data-driven decision-making culture.
- Manage and develop a team of 10-15 people.
- Coordinate external communications, PR, institutional relations, and events.
- Collaborate with management on international expansion and growth initiatives.
- Consolidated experience as CMO / Marketing Director in fashion/luxury companies, selective retail, or premium contemporary brands.
- Strong brand sensitivity and understanding of the premium contemporary segment.
- Experience leading transformation and positioning evolution.
- Solid background in digital marketing and omnichannel ecosystem.
- Experience managing large teams and significant budgets.
- Strategic profile with an analytical mindset and business orientation.
- Relevant network in the sector.
- Spanish is essential.
- Availability for on-site work in Barcelona.
Multinational fashion/luxury company with a global presence and a solid track record in fashion retail (luxury). The position is on-site and located in the north of the province of Barcelona.
Desde Catenon, buscamos un Chief Marketing Officer para una compañía multinacional del sector retail moda (lujo), con una evolución estratégica muy clara en los últimos años en posicionamiento, identidad visual y línea de negocio.
La posición tendrá un rol clave en la definición y ejecución de la estrategia global de marketing, liderando el área de Branding & Marketing y acompañando a la compañía en su consolidación y crecimiento, reforzando su posicionamiento en el segmento en el que opera.
Se trata de una oportunidad estratégica dentro de una estructura global, con reporte directo a Dirección Comercial y participación activa en decisiones de crecimiento, expansión y evolución de marca.
Buscamos un perfil altamente dinámico, con fuerte sensibilidad por la moda, visión contemporánea del marketing, sólido expertise digital y capacidad para liderar equipos y presupuestos amplios, garantizando coherencia de marca y excelencia en todos los puntos de contacto con el cliente.
- Diseñar e implementar la estrategia global de marketing alineada con los objetivos de marca y crecimiento.
- Analizar tendencias de mercado, comportamiento del consumidor y entorno competitivo.
- Definir el plan anual de marketing, calendario estratégico, presupuesto y KPIs.
- Supervisar el posicionamiento, identidad y narrativa de marca en todos los canales.
- Garantizar coherencia de marca a nivel global.
- Liderar el área de marketing digital (SEO/SEM, social media, contenidos, CRM, automatización).
- Diseñar estrategias de captación, conversión y fidelización.
- Implementar una cultura de toma de decisiones basada en datos.
- Gestionar y desarrollar un equipo de 10-15 personas.
- Coordinar comunicación externa, PR, RRII y eventos.
- Colaborar con dirección en iniciativas de expansión y crecimiento internacional.
- Experiencia consolidada como CMO / Marketing Director en compañías de moda/lujo, retail selectivo o premium contemporary.
- Fuerte sensibilidad de marca y entendimiento del segmento premium contemporary.
- Experiencia liderando transformación y evolución de posicionamiento.
- Sólido background en marketing digital y ecosistema omnicanal.
- Experiencia gestionando equipos amplios y presupuestos relevantes.
- Perfil estratégico con mentalidad analítica y orientación a negocio.
- Red de contactos relevante en el sector.
- Español imprescindible.
- Disponibilidad para trabajo presencial en Barcelona.
Compañía multinacional de moda/lujo con presencia global y sólida trayectoria en retail moda (lujo). La posición es presencial y la ubicación es en el norte de la provincia de Barcelona.
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